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The Digital Dollar
Sustainable Strategies for Online Success
Publisher: Fairwinds Press
Published: Fall 2012
Your prospects, customers, employees and suppliers are expecting great things from you online. How do you plan to deliver?
This realistic and informative book is possibly the only practical guide in the market place dedicated and designed to help you create and execute a profitable and measureable online business strategy. It discusses topics such as online strategy, mobile web, social media, blogging, search, email and online marketing. It introduces you to questions to ask about your goals, gives real world answers, and helps you design a customized strategy (digitalroadmap) for your company and your needs.
Don’t miss out on staying on top of your own industry and your own game.
Written for entrepreneurs, small and medium business owners, government, not-for profits, leaders and executives who want to ensure they have a clear, solid foundation and framework.